JOEL ‘KACHI BENSON’s work revolves primarily around social impact storytelling, using both 2d and VR technology to tell stories across Nigeria and Africa.
In 2018 he became the first Nigerian filmmaker to use Virtual Reality technology for storytelling, when he produced and directed In Bakassi, a virtual experience of life in one of the largest IDP Camps in Northeast Nigeria. In April 2019, ‘Kachi Benson produced and directed his second VR film, Daughters of Chibok, a ground-breaking virtual reality experience that takes viewers into the heart of one of the unsolved mysteries of in Nigeria’s war against insurgency. Daughters of Chibok, won the Venice Lion for Best Immersive Story at the 76th Venice Film Festival, making Benson the first African to win the award in that category. Daughters of Chibok has gone on to screen at over 60 film festivals across the globe, winning awards and special mentions, including being listed on the Forbes List of Top 50 VR Experiences of 2019.
Through his production company, Kachi Benson collaborates with several brands and organisations, including the United Nations Development Program, Sustainable Energy for All, International Committee of the Red Cross, Nigeria LNG Limited, and Stanford Seed, to tell their stories of impact.
‘Kachi Benson is a firm believer in the use of storytelling as a catalyst for positive change, and regularly teaches and mentors young filmmakers. He has presented lectures at several fora, including The Pan Atlantic University, Lagos; American University, Yola; University of Lagos; Morgan State University's School of Global Journalism and Communication; and Biennale College Cinema’s Virtual Reality Program, in Venice Italy.
He is on the list of the NAM Top 100 Most Influential Africans, and the MIPAD 2021 Most Influential Persons of African Descent.
In March 2024 his first full length documentary, Madu, which he directed for Disney was released on the Disney+ channel. His latest feature documentary, Mothers of Chibok, which he made in collaboration with Impact Partners, premiered at Doc NYC in November 2024, and is currently touring the global film festival circui